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City of Santa Cruz

Mayor: Fred Keeley

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Key Insights
Total Registration
36,915
Political Lean
D+~XXX
Registration Advantage
D+57.9%
Lowest Turnout
26.7% '14 Primary - 26.7%
Highest Turnout
84.1% '20 General - 84.1%
Key Metrics
Total Population
62,956
18+ Population
55,069
Over 65 Population
~XX% Low
Hispanic/Latino Population
~XX% Low
Median Household Income
~$XXX,XXX High
Bachelor’s or Higher
~XX% Very High
Public Assistance/SNAP
~XX% Average
Electoral History
2024 President Harris +~XX%
2022 Governor Newsom +~XX%
2020 President Biden +~XX%
2018 Governor Newsom +~XX%
2016 President Clinton +~XX%
2014 Governor Brown +~XX%
Typical Vote Share Range
Democratic Range
Republican Range
Ideology
Very Progressive
Overall Ideological Position
Progressive
Conservative
Tax-Related Measures
Bond Measures
Social Issues
Criminal Justice
Rent Control